BBC STUDIOS
IDENTS
CHALLENGE
BBC UKTV asked us to design some iconic idents to launch the channel in South African. The campaign needed to resonate with younger audiences while maintaining the brand’s core values.
PROCESS
We approached the project with a playful and exploratory mindset, connecting to the brand’s youthful vibe with bold, colourful, and dynamic 3D visuals.
Guided by four pillars, Delight, Enlighten, Inspire and Empower, we created imaginative journeys, from soaring in balloons to exploring space and lush forests, all culminating in an energetic burst into the logo.
KlashBoomBang amplified the campaign with four custom soundscapes, delivering a cohesive sonic identity that enhanced the visual storytelling.
RESULT
The South African team loved the vibrant visuals and soundscapes, which perfectly captured the brand’s essence.
Awards: Gold Promax, 2 Silver Promax for Best Ident Designs.
IDENT DESIGN CONCEPT ILLUSTRATION INSTALLATION DIGITAL COLLABORATION INSPIRE PARTNERSHIPS
BBC STUDIOS
AMAZON PRIME VIDEO
SUZUKI VITARA
DEEZER
WEAREWATERLOO
SUZUKI JIMNY 5 DOOR
ORDNANCE SURVEY
SUZUKI BALENO
FT
SUZUKI S-CROSS
SYFY CHANNEL
GOLA
DYSLEXIA ASSOCIATION
